Philosophy
photo by Lisa Poggi
“I believe in the hands that work, in the brains that think, and in the hearts that love.
[...] I believe in sunshine, fresh air, friendship, calm sleep, beautiful thoughts.”
OUR HISTORY
La Rosa Canina comes from an original idea by Tania Torrini, with a degree in art history and restorer of frescoes, she opened in 2002 La Rosa Canina, a small flower shop in the beautiful neighborhood of San Niccolò in Florence, together with his brother Tommaso Torrini, an advertising photographer. After more than a decade, our business has become the standard for stylish and original floral arrangements in Italy specialized in destination weddings.
photo by Lisa Poggi
our beliefs
The search for the detail, the work to create a unique and unrepeatable atmosphere, the attention to the use of uncommon materials and natural, especially the aspiration to give back through the flowers a more harmonious relationship between man and nature: These are the priorities that distinguish La Rosa Canina project. The style of La Rosa Canina is no more than an expression of a personal taste refined over time, and full of artistic references that set aside the different schools of flower arrangement, becoming spokesmen of a real ‘Aesthetic culture’.
We’re still a small family business and our core is made of amazing people and freelance floral designers that we trust and admire.
“Do what you please, follow your own star; be original if you want to be and don’t if you don’t want to be. Just be natural and light-hearted and pretty and simple and overflowing and general and baroque and bare and austere and stylized and wild and daring and conservative, and learn and learn and learn. Open your mind to every form of beauty.”